Fotello Workflow Overview

Run booking, production, delivery, payments, and upsells in one workflow.

Fotello brings your real estate media workflow into one place. Manage customer bookings, production, delivery, payments, and post-delivery upsells from each order and listing.

The end-to-end Fotello workflow

Start with Setting Up. Each step is configurable, so you can use the workflow that fits your business.

1

Configure your Studio Manager

Create services, packages, and booking add-ons. Configure your availability, branding, and payment settings before sharing your order form.

2

Book or create an order

Customers can book through your branded Order Form. They enter the property, choose products, add upgrades, and confirm their details.

You can also log offline orders for phone, email, or repeat bookings. Every order keeps the customer, products, appointment, invoice, and delivery together.

3

Schedule and approve

Choose whether scheduling is required, optional, or omitted during booking. Customers can choose an exact appointment or a time-of-day window.

Fotello uses your availability, service area, buffers, service duration, existing bookings, and connected calendar events. You can also let customers select an available team member.

New bookings can stay pending for review or be accepted automatically. Accepted orders create a listing for production.

See Order Settings and Booking Experience.

4

Upload, enhance, and refine

Upload RAW files or JPEGs directly to the listing. Fotello uses EXIF capture time to group bracket sets automatically.

Use Foton to enhance your shoot, then refine each photo in the Adjust Panel. Apply profiles, crop, correct perspective, remove distractions, or request AI and human touch-ups.

5

Invoice, deliver, and collect payment

Add final photos, videos, tours, floor plans, and other assets to the listing. Then send one branded delivery email with everything your customer needs.

Payment can be required, optional, or skipped at booking. You can also create an order invoice later. An open invoice gives customers a hosted payment link. You can lock downloads until it is paid, or record an offline payment.

See Deliver listing and Payments.

6

Upsell after delivery

Booking add-ons increase order value before the shoot. For post-delivery upsells, use built-in Fotello Add-ons, such as Twilight, Staging, Marketing Designs, and Premium Property Website.

Set your own customer-facing prices.

Multi-Angle Staging is available on the Partner Plan.

You can try it on your current plan. Enhance one room photo. Then select additional angles of that room in the Virtual Staging workflow. Fotello generates watermarked previews before you commit.

Download all four multi-angle photos without watermarks on the Partner Plan.

One workflow, fewer handoffs

Fotello keeps operational work connected to the listing. Your team does not need separate records for a booking, shoot, assets, customer, invoice, and delivery.

Consolidate your workflow

Workflow step	Typical tools	In Fotello
Booking and pricing	Forms, emails, price sheets	Order Form, products, and coupons
Scheduling and order management	Calendar tools and spreadsheets	Order Settings and Orders Dashboard
Upload, editing, and delivery	File storage, editors, and galleries	Adding Photos, Foton, and delivery
Invoicing and payments	Payment links and invoice tools	Order Invoices and Payments

Key benefits

• One source of truth. Keep the customer, order, listing, invoice, and delivery connected.
• Flexible checkout. Choose payment timing and scheduling rules per order form.
• Consistent customer experience. Share branded booking, invoice, and delivery experiences.

Plan limits apply to some features, including white-labeling and usage. Review Pay as you go and your plan details before enabling paid usage.